SMEs or small and micro enterprises form an integral part of a country’s economy. In India alone, the sector is said to have employed around 111.4 million people in the year 2014, and in 2012 it contributed 37.5% to the GDP. But, the irony is that even after being such an important part of the
Read MoreThe traditional demand-supply chain has conveniently helped the manufacturer understand the needs of the market and the consumer at the far end. The factors that drive the market are very obviously and entirely dependent upon the way the consumer or end user responds to the product delivered to him[…]
Read MoreThe marketing method known as “Spray & Pray” is used by many organizations. They try a whole bunch of all tactics, on a whole bunch of customers, all the time. When something works, they stick to it but when nothing works, they take up the loss and try something new until they find the magical
Read MoreMachine learning is one of the most searched keyword on any search engine at this point of time. The reason is quite clear; the benefits of utilising it in any industry is beyond imagination. We are explaining how an e-commerce business can make use of machine learning for profit maximisation
Read MoreUnderstanding customer transactional behavior pays well for any business. With the tsunami of start-ups in recent times and the immense money flow in businesses, customers find lucrative offers from companies for acquisition, retention & referral strategies. Understanding the transactional behavior of a customer has become even more complex with the advent of new business houses
Read More“Mysql Server has gone away” OR “Lost Connection to Mysql Server during query”- These are some of the most common errors a developer of a DBA looks at on his/her computer screen, [….]
Read MoreHave you ever come across a business offering you more when you have already purchased one product or service? I get offers even from my hairdresser. Saloons offer head massages or facials when you go for a haircut. Many times, offers to get converted to revenue for saloons. This is a perfect daily life example
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