Case study

Transforming Corporate Training with AI Driven RolePlay Simulations

About Client

A technology provider based in the Netherlands, serving both B2B and B2C markets across Europe.
The company focuses on enhancing employee training and customer interactions, and they operate in the € 5 B+ corporate learning space. The client builds smart, AI-powered tools to help businesses train faster, engage better, and upskill more efficiently.
Their platform set an ambitious goal to train over 10,000 professionals in its first year while influencing more than €1.2 million in annual training budgets across mid-sized and large enterprises.

Problem STATEMENT

The client approached us with specific challenges that modern businesses often face in the learning and development space:

Traditional corporate training methods were proving too slow, expensive, and hard to scale across departments and teams.
Teams lacked an interactive environment to realistically practice scenarios like customer handling, team management, or ethical decision-making.
There was no structured way to track learning outcomes or get real-time feedback on employee performance during simulations.
The company needed a solution that was not only AI-powered and scalable but also flexible enough to simulate various roles and situations across functions like HR, Sales, Leadership, and DE&I.

Solution

To bring the client’s vision to life, our engineers and developers at DataToBiz designed and delivered a robust MVP platform, RolePlays, that allows professionals to simulate real-life workplace scenarios in a controlled, AI-powered environment.

AI-Simulated Role Play Platform
Designed a responsive, web-based platform where users can practice role-based simulations across categories like Leadership, Customer Service, HR, and DE&I using lifelike AI agents that adapt based on user input for realistic, two-way conversations.
Dynamic Conversational Intelligence
Implemented dynamic conversation flows powered by GPT-3.5 and GPT-4 Turbo using the LangChain framework, supported by ChromaDB for contextual memory and AssemblyAI for accurate voice transcription and feedback.
User-Friendly Experience Design
Built user-centric flows that make it easy for professionals to sign up, pick scenarios, engage in simulations, and receive instant feedback, all within an intuitive, clean UI crafted by our designers.
Real-Time Feedback & Analytics
Developed an analytics dashboard that gives users performance insights such as speech tempo, filler words, and pauses, helping them identify strengths and areas for improvement after each session.
Marketing Website for User Onboarding
Created a mobile-friendly, SEO-optimized marketing website to support onboarding, lead generation, and user education, ensuring smooth entry into the platform.
Security, Compliance & Scalability
Ensured security, compliance, and scalability by deploying the entire solution using Docker, applying TLS encryption, following GDPR standards, and validating the build through rigorous QA and UAT.

Technical Implementation

Our engineering team executed the following technical deliverables:

Built the entire platform using ReactJS (frontend) and Node.js (backend) for real-time interactivity and responsiveness.
Used Retrieval-Augmented Generation (RAG) to support memory-aware and context-rich simulations.
Deployed GPT-4 Turbo for final production and GPT-3.5 during internal testing stages.
Implemented AssemblyAI for voice transcription, enabling voice-to-text feedback.
Added summarization logic using LLMs to give users concise reports and next steps after each session.
Stored structured data and session tracking using SQL and TQSL databases.
Designed all UI/UX elements in Figma for consistent and intuitive user flows.

Technical Architecture

Business Impact

The AI-powered RolePlays MVP platform delivered tangible value for our client by transforming traditional training into an interactive, data-driven experience. Here’s how the platform made a difference:

Accelerated Employee Readiness
The platform helped reduce the employee learning curve by nearly 40%, enabling quicker onboarding, faster ramp-up, and greater confidence in handling real-world scenarios.
Boosted Sales Effectiveness
With role-based simulations improving messaging and objection-handling, the client observed a 28% increase in sales win rates, particularly in frontline and inside sales teams.
Enhanced Customer Satisfaction
By enabling more confident and capable support staff, the solution drove a 15–20% improvement in customer satisfaction, leading to better service interactions and retention.
Lowered Training Costs with Higher Productivity
AI-based, on-demand learning reduced training costs by up to 50%, while improving team productivity by 25%, thanks to flexible, repeatable practice sessions without human trainers.
Data-Driven Performance Improvement
Actionable analytics improved internal team outcomes by 20–30%, helping managers identify gaps and tailor follow-ups. Operational efficiency was also boosted by 15% due to smarter resource allocation.

The AI-based RolePlays platform helped our client improve employee readiness, boost customer engagement, and cut training costs, offering a scalable, modern alternative to traditional methods.

Industry

Technology & Software

Services Used

Artificial Intelligence (AI), Large Language Model (LLM), Natural Language Processing (NLP)

Region

Europe

Function/Department

Customer Service and Support, IT and Technology Support

Engagement Model

End to End Project Lifecycle Management

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Transforming Corporate Training with AI Driven RolePlay Simulations

About Client

Problem STATEMENT

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Technical Implementation

Technical Architecture

Business Impact

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Function/Department

Engagement Model

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