The Ecommerce sector can vastly benefit from using business data to derive actionable insights and make data-driven decisions through real-time dashboards. Here, we’ll discuss the top 11 Power BI companies in the Ecommerce industry and their services.
Ecommerce is among the fastest-growing industries in the global market. With millions of people buying products online, there is high demand and supply for a plethora of goods. Be it medicines, apparel, electronics, or groceries, numerous products can be purchased online directly from the manufacturer, distributor, or online retailer.
Statistics show that 2.77 billion people are estimated to shop digitally. This represents 33% of the global population. With over 28 million Ecommerce stores in the market, there is high competition between businesses to capture more customers and retain them. In such instances, data analytics and business intelligence help businesses get a clear understanding of the market trends, sales, customer behavior, competitors, etc. By implementing platforms like Microsoft Power BI, Ecommerce businesses can make quick and effective data-driven decisions to stay ahead of competitors and achieve their targets.
In this blog, we’ll read more about the role of Power BI in Ecommerce and the top eleven companies that offer the required services to benefit from the platform’s solutions.
Power BI is a business intelligence and data visualization platform developed by Microsoft. It can be integrated with diverse data sources to collect business data and analyze it to provide in-depth insights and reports through the dashboards. Employees from different departments use the insights and visualization reports for real-time decision-making. By using Power BI in Ecommerce, a business of any size can streamline its operations and enhance customer experience.
While businesses can implement Power BI on their own, partnering with a service provider will ensure accurate and seamless results. Moreover, the company offers long-term support and maintenance services to troubleshoot and upgrade the platform whenever necessary.
Here are a few ways to use Power BI services to boost Ecommerce business.
Customers are vital in Ecommerce. How a business reaches out to its target audiences, how it promotes the products, customer behavior, purchase patterns, demographics, etc., determines its success. With Power BI, the business can analyze customer data to derive in-depth insights. Based on these, the business can sort and filter customers into different segments and send customized target promotions accordingly.
How many products should the business stock? Which item is in more demand? When will customers buy a certain product more? Power BI can be used to derive such insights. This helps maintain inventory levels and handle fluctuating demands without worrying about low stock. Similarly, the business can avoid overstocking a product.
After inventory, supply chain management and logistics are other crucial aspects of an Ecommerce business. With help from Power BI companies, businesses can streamline all parts of the supply chain, reduce risk, and make alternate arrangements in advance to prevent delays and disruptions.
The sales data gives plenty of insights into Ecommerce businesses. It can be used to measure progress, identify weak areas, understand growth opportunities, etc., for different products, regions, durations, and so on. With real-time Power BI dashboards, the sales team can get instant inputs and take corrective steps before it is too late. This also enhances customer experience.
Power BI can also be used to analyze data from websites, ads, social media platforms, and marketing campaigns to provide a clear picture through the dashboard. With this information at their fingertips, Ecommerce businesses can track metrics like click-through rates, conversion rates, acquisition costs, and many more to increase ROI from marketing.
Predictive analytics are a type of advanced analytics that process historical data to predict future trends for the business. By using Power BI to forecast sales and understand market fluctuations, the Ecommerce business can be ready to tackle seasonal fluctuations and changes in customer behavior.
Ecommerce analytics through Power BI dashboards can be used for real-time reporting. Employees can send a query and get an instant outcome to make a decision or complete the task. Whenever businesses have to make quick decisions, they can use real-time reporting and stay at the top of the game instead of relying on outdated and old reports.
DataToBiz is an end-to-end AI company offering tailored services to implement solutions for Power BI in Ecommerce. As a certified Microsoft Gold Partner and Microsoft Power BI Showcase Partner, the company has the required expertise and experience to build, deploy, integrate, and customize Power BI dashboards as per clients’ requirements. It works with startups, SMBs, MSMEs, and large enterprises from across the globe. The company has in-depth knowledge of various industry standards and knows how to help businesses align their process with their mission and achieve the desired goals.
As one of the leading business intelligence companies, DataToBiz has worked on several data visualization Power BI projects. The professionals build custom dashboards and provide the necessary support to ensure seamless integration with third-party tools. Ecommerce businesses can use real-time visualization reports to track their sales, marketing campaigns, customer experience, targets, etc., and make data-driven decisions.
ScienceSoft is a global IT consulting and software development company offering retail analytics solutions through Power BI dashboards. The company’s services are customized to meet the varied requirements of clients and help them implement advanced solutions with ease. It assists retail and Ecommerce businesses in converting raw data into valuable insights to make real-time decisions and capture more audiences. The company also works with businesses from several sectors by offering industry-specific services.
It has been a Microsoft Solutions Partner for years and has ISO 9001 and ISO 27001 certifications to ensure quality solutions. The company has won The Americas’ Fastest-Growing Companies by the Financial Times thrice in a row. ScienceSoft has experienced Power BI developers who create diverse dashboards for KPIs and set up the necessary third-party connections to deliver accurate and useful insights to decision-makers. With its support, many retail businesses have saved thousands of dollars and increased ROI as well as customer satisfaction.
Collectiv is among the well-known Power BI companies and a Microsoft consulting firm in the global market. As a Microsoft Solutions Partner for Data & AI and Azure, it offers tailored solutions for businesses from different industries to convert raw data into meaningful insights and make informed decisions. The company uses Microsoft’s products to help organizations overcome various business challenges, streamline processes, and optimize resources.
It supports and empowers teams to derive greater value from the business intelligence dashboards. From converting outdated data silos to a central repository, creating connections between the systems, and providing customized data visualization reports, the company takes care of the services end-to-end. Collectiv has delivered the desired results to clients by amplifying the return on investment and improving profitability for front-line decision-makers. It also helps clients leverage AI and the latest technology to digitally transform the data architecture.
InData Labs is a data science and AI service provider offering Ecommerce analytics services to clients from around the world. The company has developed a mature BI implementation plan to provide end-to-end services to businesses from the industry. Apart from building and customizing Ecommerce dashboards using Power BI, the company also works with enterprises from other industries. It sets up the required decision-making tools for clients to increase operational efficiency and make data-driven decisions daily.
Its Power BI services are classified into different types, such as consulting, complete solutions development, and maintenance services. InData Labs is also particular about data quality assurance and automation to save time and resources for businesses. The company’s data governance services ensure compliance with industry standards. Additionally, the Power BI developers create attractive dashboards with appealing UI/ UX designs and provide training for employees to effectively use the platform.
Pixel Crayons is a digital consulting and engineering firm offering personalized solutions for Power BI in Ecommerce and other industries. The company’s end-to-end services are aimed at building robust and efficient data and IT solutions for clients from around the globe. It actively encourages the adoption of business intelligence solutions by integrating platforms like Power BI and Tableau with existing business systems.
The company’s digital transformation services redefine business processes and help retail and Ecommerce clients use data-driven insights for real-time decision-making. It is among the leading Ecommerce analytics companies that use AI-powered solutions to build dashboards for predictive analytics, automation, etc. Pixel Crayons has worked with startups, SMBs, and large organizations to help them achieve their objectives by implementing advanced technologies. The company believes in authenticity and transparency as it guides clients to overcome roadblocks and become successful.
QBurst is a technology partner and AI service provider with experience in various industries. The company’s interactive Power BI solutions are designed to help clients derive meaningful and real-time reports by analyzing historical and present data using advanced tools. It helps retail and Ecommerce businesses become more resilient by reshaping their processes using technology.
By offering digital innovations for streamlining processes, the company empowers organizations to benefit from digital transformation and achieve their long-term goals. As a certified Microsoft Gold Partner, the company has the required expertise to implement effective solutions for Power BI in retail, irrespective of the business volume or size. Be it a small business or a fast-growing brand, the teams can provide the desired results to clients within the promised timeline. QBurst makes agile business decisions a reality by optimizing datasets and improving their quality.
ARKA Softwares offers digital and tech solutions to help organizations overcome business-critical challenges through innovation. The company’s Power BI consulting services help clients take advantage of dynamic dashboards to access useful insights derived from analyzing their data in real-time. Its Ecommerce BI and analytical solutions unlock the organization’s true potential and make the most of market opportunities.
The company’s Power BI services are categorized into different types – consulting, custom app development, self-service analytics dashboards, real-time analytics, dashboard reporting, data visualization, implementation, integration, and migration. ARKA Softwares is also an Ecommerce development company that offers flexible, agile, and scalable solutions for businesses to streamline their activities. The company builds robust data architecture on-premises or cloud, as required by the client. It offers technical expertise for Ecommerce businesses to use Power BI on different formats (desktop, mobile, and reporting server).
Algoscale is an AI digital engineering firm driven by its determination to provide transformative experiences to enterprises. The company’s Power BI services aim to deliver strategic brilliance to retail and Ecommerce businesses and help them identify growth opportunities in competitive markets. It offers a plethora of business and Ecommerce analytics solutions like inventory optimization, demand forecasting, customer behavior analysis, price optimization, personalized marketing, and performance analytics.
It takes the responsibility for converting limited data silos into a unified central repository that can be hosted on-premises or on cloud platforms like Azure, AWS, etc. The company understands that data overload can paralyze the retail and Ecommerce industry. It prevents such pitfalls by implementing AI and ML tools to streamline analytics. Algoscale helps clients enhance customer experience by providing accurate and meaningful insights through Power BI dashboards. As an ISO-certified company, it ensures security and regulatory compliance.
Sunflower Lab is a custom software development and digital solutions provider that supports businesses to achieve their digital transformation goals. The company’s adaptable and scalable AI solutions can be seamlessly integrated into existing business systems to promote innovation and creativity. It has worked on various real-time Power BI projects for clients from Ecommerce to convert raw data from multiple sources into useful insights.
The team builds custom dashboards for metrics like sales, marketing, targets, accounting, inventory, website traffic, customer demographics, and many more. Sunflower Lab helps Ecommerce businesses focus on core areas and use the KPIs to measure their progress in real-time. The range of metrics can be decided by the client based on their short-term and long-term objectives. With the company’s maintenance and support services, businesses in retail and Ecommerce industries can stay ahead of competitors and attract more customers to their products.
Ziffity is an IT services company working with B2C, B2B, and D2C clients from diverse markets. Its services for Power BI in Ecommerce help clients make important data-driven decisions by leveraging data analytics and business intelligence solutions. The company connects Power BI with numerous data sources to provide in-depth insights and data visualization reports.
Ecommerce businesses can automate analytics to generate valuable data-driven reports in real-time and make quick decisions. From setting up the Power BI platform to creating custom dashboards based on the client’s KPIs, the company handles every part of the process and delivers the end results. With Ziffity’s predictive analytics, Ecommerce clients can forecast sales and market demand to adjust their inventory levels and promotional campaigns accordingly. The company has won awards for being among the top Ecommerce developers in the market.
Brainvire is among the leading AI and Power BI companies offering AI-driven solutions for digital transformation. With several awards to its name, the company is committed to leveraging AI to improve operational efficiency, drive growth, and promote innovation. As a trusted Microsoft Power BI developer, the company works with enterprises from different industries and guides them to use data-driven insights to boost their business.
It has worked with many Ecommerce brands on a global scale and provided them tailored solutions to build and implement Power BI dashboards. Brainvire’s Power BI services include automatic data segmentation and powerful graphical reporting for Ecommerce clients. It also provides services for custom Power BI development, integration and sharing, implementation, consulting, migration, and visualization. The company integrates Power BI with other Microsoft tools to create comprehensive data architecture for the business.
Sales analysis using Power BI helps teams create more robust and effective sales and marketing strategies to capture customers’ interest. The sales performance metric is used to gauge the effort of the sales teams and the corresponding results.
CLV refers to the worth of a customer throughout their relationship with the business. CLV is a major KPI for Ecommerce businesses as it helps determine whether the amount spent on adding the customer to the business will give returns or not.
By using Power BI in Ecommerce, businesses can create dashboards for metrics like cost per acquisition and customer acquisition cost. This is the amount spent on acquiring a single customer for the business.
As the name suggests, the cart abandonment rate is used to determine the extent of cart abandonment by customers. If more customers abandon carts on the Ecommerce website (and don’t complete the purchase), it indicates a deeper concern the business should resolve as soon as possible.
Web analytics refers to the various reports about the Ecommerce website’s performance – traffic sources, clicks, bounce rates, page reading time, subscriptions, etc., are tracked to analyze if the website is optimized to generate the required sales and provide customer satisfaction.
Though net profit is not often used, it is a critical KPI for Ecommerce businesses to determine if their income and expenses are aligned and give them the required profits.
The role of Power BI in Ecommerce is versatile in today’s world. Retail and Ecommerce businesses cannot afford to ignore the importance of data-driven insights in gaining a competitive edge over others.
Choose a certified Power BI partner to revamp the business systems and optimize various internal processes. With the right service provider, an Ecommerce business can gain a better understanding of its target audiences and increase sales to become a leading brand in the market.
Microsoft Power BI is a robust platform for collecting data, analyzing it, and sharing insights as detailed graphical reports. Hiring a certified Power BI services provider ensures quality, scalability, flexibility, and regulatory compliance for a cost-effective price. It reduces risks and uncertainties by allowing expert Power BI developers to customize the dashboards and integrate them with the business systems. Additionally, the companies offer long-term maintenance and support services.
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Yes. Microsoft Power BI works with Shopify and Magneto. It can be integrated with both platforms to track KPIs and generate data visualization reports. The dashboards can be customized to suit the specifications of different Ecommerce businesses and the types of reports they want.
Yes. By using Power BI in Ecommerce, small businesses can grow exponentially and compete with established sellers in different markets. Bringing data together from multiple sources and analyzing it using advanced features allows small businesses to turn insights into impact and boost their sales/ revenue.
A few challenges faced by Ecommerce companies when using Power BI are as follows:
Such concerns can be overcome by partnering with a Power BI service provider like DataToBiz.
Fact checked by –
Akansha Rani ~ Content Creator & Copy Writer
